How to create an event management company?
Persona muestra una bola de discoteca tras una cortina plateada
Foto perfil autor artículo: Álvaro Martínez González
Evania García
October 28, 2022

How to create an event management company?

The organization of events is an excellent way to achieve notoriety and to promote or present a product to the market. Precisely because of this, this type of business has become a very recurrent way of communicating, something that makes it without a doubt an expensive but very lucrative business.

In today's article, we review everything you need to start your own event management company. We will also review those legal requirements that undoubtedly influence and you should know if you are determined to undertake in the world of events. Stay tuned!

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Event organization is an excellent business opportunity, thanks to the evolution of the sector and the great demand that currently exists. It offers a wide range of possibilities thanks to the fact that it encompasses many activities. If you are part of the sector or have knowledge of it and want to start your own way, do not miss this guide on how to create an event management company.

Therefore, to avoid this, you have to offer a different proposal that will save your ‘night club’ from falling into the monotony of the night in which practically every party is the same. It is important to create strategies that make this something special, something that makes your place the place of reference when looking for an original proposal.

Guide to create an event planning company

The first thing you need to determine in order to create an event planning business is to know what type of event you want to specialize in.

Types of events

What type of events can my company organize?

  • Corporate
  • Social
  • Cultural
  • Musical
  • Sports, etc.

Each of them have different needs and you will have to have a wide range of suppliers to carry them out, so it is best to specialize in a niche market.

Feasibility plan

Whenever you set up an event company, or any business, it is essential to analyze the market situation and the area of action we are going to have, what are the steps you should follow to analyze the market:

  • SWOT analysis: it is important because it will allow you to know the overall situation of the business and will give you the route to follow in the project.
  • Operations plan: here you will find the technical and organizational aspects related to the products and services needed to start up the business.
  • Marketing plan: reflects the price of organizing an event, the price of competition and contemplate the profit margins to finally set the price to the customer
  • Financial plan: where the resources will be managed and the initial investment will be analyzed. It is essential to develop the business.

Legal requirements for opening an event organization company

As we said before, event organization covers a wide range of services and depending on the ones you offer, you will have to comply with certain legal requirements. Here we want to give you the most basic ones to create an event management company and start it up.

Company incorporation process

In this step the first thing you have to do is to decide what legal form you want your company to have, that is, the legal form you are going to use to form your company and the legal personality you are going to adopt. It can be a Civil Company, Limited Partnership, Limited Liability Company or as an individual entrepreneur (self-employed), Limited Liability Entrepreneur, etc.

Share capital

The social capital is the money and the set of goods that the partners contribute to develop a commercial activity. If you are going to incorporate your company as a partnership, it will be necessary to open a bank account to deposit the capital stock.

In this way, the possibility of incorporating a Limited Liability Company with a share capital of 1 euro is established, eliminating the legal minimum of 3,000 euros established until now.

Requesting the NIF

Now it is time to obtain the Tax Identity Number. The NIF is requested at the Tax Agency by filling in the application form 036, within the month following the incorporation of the company or unincorporated entity.

Creation of the company

If you are going to create the company with partners, you will have to create a company, for that, it is necessary to make a public deed before a notary in which the partners sign the constitution of the company

Registration in the Special Regime of Self-Employed Workers

If, on the other hand, you are going to act as an individual entrepreneur, you must register in the Special Regime for Self-Employed Workers in the Administration of the General Treasury of the Social Security in your province.

Mercantile Registry

The next step is to register your event organization business in the Mercantile Registry. In this case the self-employed are not obliged to carry out this procedure, but it is advisable to do it to take advantage of the contacts and free publicity.

Registration in IAE

The Tax on Economic Activities. It is a tax that taxes the economic activities of individuals and legal entities and that is necessary to constitute a company. If you act at national or provincial level, you must register in the delegation of the stage agency of the tributary administration, if it is municipal, in the provincial deputation or city council.

Corporate books

The mercantile companies are obliged to keep a book of registry of partners, a book of registry of normative actions and a book of minutes, in which all the agreements taken by the partners and their ownership are established.

It is also necessary to legalize the journal book, the inventory book and the annual accounts book, whether it is a company or an entrepreneur. This is done at the Commercial Registry of the province where the entity has its headquarters before the book is used and within 4 months after the closing of the fiscal year.

Trademark Registration

Although registering your trademark is not mandatory in order to be able to offer your services as an event organizer, it is highly recommended because it gives you acces to a series of rights over it. This procedure must be carried out at the Spanish Patent and Trademark Office (OEPM).

Registration of employees in the Social Security Regime

If you are going to have employees in your event organization company, you will have to register this labor relationship with the Social Security. This procedure is carried out before the Administration of the provincial Social Security General Treasury.

Notification of the opening of the work center

When the activity starts in the work center, the Department of Labor of the Autonomous Community must be notified of the opening of the work center, in order to control the Occupational Health and Safety conditions.

This can be done before the opening or within the following 30 days.

Start-up

After completing the above steps, your event organization business will be ready to start up, although, depending on the type of services you offer, you may have to complete some additional procedures. However, event planners are known to use outside companies for catering, real estate, music and other services required for their specific event.